Collecting Employee Feedback
How to Use Online Survey Tools to Gather Critical Employee Input
Sep 13, 2009
Gathering employee feedback and suggestions on a regular basis is more than just sensible management practice; it also helps organizations decipher employees' likes and dislikes, and anticipate potential issues that could lead to employee dissatisfaction and voluntary turnover.
The challenge is that most employees are reluctant to provide feedback if they question the confidentiality of the feedback gathering process, and they believe it might lead to some sort of management retaliation.
For this reason, using a confidential- no names asked- online survey is often the best compromise for both employees and management: employees provide feedback knowing their identity will not be disclosed, and management gets the input they are looking for to address a specific issue or topic.
Types of Online Surveys
Another big advantage of using a specialized online tool is the variety of survey samples provided at no additional cost. This minimizes the effort required in designing a survey from scratch, and it also provides suggestions of questions and ways to organize and outline the survey. Zoomerang, for example, offers many sample surveys including:
- Customer Satisfaction Surveys
- Employee Satisfaction Surveys
- Market Research Surveys
- Educational Surveys
- Consumer Surveys
- Non-profit Surveys
Who Can Use Online Surveys?
The short answer is everyone! Online survey tools can be used by small to large companies, not-for-profit organizations, and even individuals. There's no limit to who can benefit from such tools. They are very user-friendly and provide tutorials for both beginners and advanced survey users.
How Much Do They Cost?
The cost is also user-friendly as sign-up options vary from no cost to a few hundred dollars a year, based on the type of account selected. Features also depend on the account type, with free accounts having the least amount of features. For example, a free Zoomerang account allows users to create surveys with maximum 30 questions and 100 answers per survey. A paid premium account allows users to create surveys with unlimited questions and responses per survey, while also offering other perks such as advanced data reporting and analysis.
The bottom line is that online surveys allow leaders to quickly and easily gather employee feedback, assess customer satisfaction or address other relevant issues. With the click of a button, they can then share and analyze the information collected, thus taking the first step towards addressing important workplace or customer issues.
With flexible tiered pricing, numerous tutorials, demos and training, technical support around the clock, and millions of happy customers, it is easy to appreciate why web surveys have become popular in the last decade.
 |
